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What Is a Target Market and How Do You Find Yours? (Examples Included)
Your target market underpins everything your business does, from products to marketing campaigns. Here are the five steps to uncover yours and put that research to use. Knowing your ideal target market might seem like one of many boxes to check on your “starting a business” list, but it’s arguably the most important part of the process. Your target market underpins everything your business does, from the product you create to the marketing campaigns you build. You
How To Reach Your Target Audience: 8 Strategies
Knowing how to reach your target audience is the only way to increase your market share and improve sales. Get it wrong, and your finances may suffer. So, how can you reach your target audience and get them interested in your product or service? What is a target audience? A target audience is a specific group of consumers identified by you as most likely to want your product or service. They are consumers you hope will eventually